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Mad about the SeaSexy and sea-worthy: The Swatch Scuba Libre

Swatch breaks the surface with Scuba Libre. Swatch surfaces with a new look on life and a Scuba watch with a difference: it’s not just for divers, it’s for the rest of us, too.

As we sail the streets of a gridlocked city, board a submarine subway for a storm-tossed ride home, or take the wheel of a sloop in downtown Manhattan, there’s no limit to the power of our imagination when unleashed by passion and the new Scuba Libre from Swatch.

The new Scuba Libre Collection does give water fans what they want, of course. Big, bold indicators in high-contrast colours are easy to read when swimming with the fish in the wonder of life undersea. Hands-on, rotating bezels and snug, rugged silicone straps do the rest.

But for visionaries on dry land, it’s the look that counts – sexy and sea-worthy at the same time. So three of the new models open up the dial to show coloured movements in translucent cases, and the eye-candy colours are trending now, too. And for the urban gentleman who’s secretly mad about the sea, more models speak openly of his passion. Brash, competent and supremely confident, a real sailor knows what he wants – and gets it, underwater and above.