Today sees the launch of Hublot's App Store application for the iPhone and iPod Touch, available as a free download. It not only allows users to discover the entire Hublot 2010 collection, but also offers a multitude of entertaining, original - and in one case even emotional - experiences which are guaranteed to surprise. And because Hublot always offers a little bit more, users will be able to enter an online competition to test their playing ability using their wrist without suffering cramps or, even worse, tendonitis.