Maybank Malaysia Open 2010Golfing with Audemars Piguet
For the second consecutive year, Audemars Piguet prides itself once again as the Official Timekeeper of the recent Maybank Malaysian Open 2010 (MMO2010) hosted at the perfect course of Kuala Lumpur Golf and Country Club – Malaysia’s leading golf course. Highlighting this year’s tournament, Audemars Piguet presents the Royal Oak Skeleton Perpetual Calendar, worth an impressive RM$380,000. This iconic timepiece embraces the tradition and excellence of the brand. The 18-carat yellow gold case houses one of the world’s thinnest selfwinding movements, which emphasizes on its technical ingenuity that is capable of indicating the day, date, month, moon phases and leap year cycle.
Audemars Piguet hosted an exceptional hospitality reception overseeing the 18th green of the golf course for its exclusive guests and friends while welcoming brand ambassadors and golfing professionals like Darren Clarke, Shingo Katayama, Lam Chih-Bing and Prom Meesawat. The proximate location provided the pleasure of enthralling only a more wholesome intensity of the golfing actions. A sumptuous spread of delicacies was enjoyed throughout the 4-day tournament. Guests were treated to exclusive clinic hosted by the very candid Darren Clarke dedicating golfing tips, followed by an 18-hole golfing game on the tournament course. Mr Riduan Abdul Jalil was the proud winner of the Audemars Piguet Corporate Golf game, walking away with an exquisite Audemars Piguet 8-day power-reserve Desktop Clock worth RM13, 400.00.
In a nutshell
Established in 1875 by Jules-Louis Audemars and Edward-Auguste Piguet in the Swiss village of Le Brassus, Audemars Piguet is the oldest fine watchmaking manufacturer never to have left the hands of its founding families. It currently offers a range of mechanical watches with complex mechanisms, Haute Joaillerie models as well as a line of jewellery. At each stage in its history, the Manufacture has boldly adopted avant-garde techniques in order to place them in the service of traditional craftsmanship. This approach has earned it an unparalleled number of world firsts in the field of Haute Horlogerie.
The golfing sports have been a part of the history of the only Manufacturer still in the hands of the founding families. For more than 20 years, Audemars Piguet has been actively involved in sponsoring and supporting amateur and professional golf tournaments and activities across the world. An array of world-class players was gathered under the Audemars Piguet golf family namely: Lee Westwood, Darren Clarke, Thomas Levet, Graeme McDowell, Miguel Angel Jiménez, etc, sporting themselves with their favourite collection on their wrist. Undeniably, the brand has successfully established a strong association in the arena of golfing.