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Spirit of innovation and an ongoing quest for perfectionJaeger-LeCoultre and Aston Martin Racing at the Le Mans 24 Hours

Jaeger-LeCoultre and Aston Martin, two marques bound together for several years in a similar spirit of innovation and an ongoing quest for perfection, are now shifting their cooperation up another gear. Jaeger-LeCoultre is extending its relationship with Aston Martin by becoming the official Watch Partner of Aston Martin Racing within a three year technical partnership. This association between two worlds with shared values reinforces the strong ties between fine watchmaking and fine mechanical engineering.

In June 2009, Aston Martin will once again be taking part in the most legendary of all endurance races, and is announcing the registration of two LMP1 works cars, to be driven with the firm intention of winning the legendary blue and orange Gulf trophy in this 50th anniversary year of the previous historical exploit. 50 years after the historical feat accomplished by Caroll Shelby and Roy Salvadori at the wheel of the DBR1, Jaeger-LeCoultre signals its return to racing alongside the legendary Aston Martin Racing team.

Jaeger-LeCoultre, which has been partnering the prestigious British automobile manufacturer since 2004, will present a new AMVOX Racing model to mark this auspicious occasion. The Reference in fine watchmaking and the Legend in superlative performance cars. Right from the start of the 2004 encounter between the “Grande Maison” in the Vallée de Joux and the legendary British car maker, in tribute to the rich history of the inventive Edmond Jaeger and to the indelible imprint he has left on automobile history, the Manufacture Jaeger-LeCoultre began creating models inspired by the automobile world and the Aston Martin universe.

The passion for excellence and new challenges uniting the two brands is based on a longstanding tradition. It was back in 1922 that a first Jaeger speedometer was fitted on a Bamford & Martin, the forerunner of today’s Aston Martin cars, which was competing in the French Grand Prix. Over subsequent years, Aston Martin built up an impressive track record with its racing cars equipped with dashboard instruments made by the Manufacture in Le Sentier, as indeed were the vast majority of sports and other prestigious cars of the era. In association with the Aston Martin Racing team, Jaeger-LeCoultre is to pursue its conquest of new fields of expression for mechanical technology and for a creativity inspired by the finest achievements in the field of motor sports and cleverly transposed into watchmaking creations.