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BASELNEWS 2010 Rolex Oyster Perpetual Datejust Lady - Eternal lightness of the present

(03/2010) Fresh, refined and elegant. Fitting descriptions of the gracefully feminine new Rolesor models in the Oyster Perpetual Datejust Lady 31 mm collection. An ode to passion and sensuality, these delicate gems for daily wear are an invitation to share in their carefree youthfulness. They celebrate with brio the marriage of their materials — precious stones, 18 ct gold and 904L steel — and colours.

BASELNEWS 2010 Timex Revs Up Timex T Series Racing Chronograph Collection

(03/2010) Timex presents at BASELWORLD two additions to its Timex T Series® racing collection.  Launched in 2007, the Timex T Series Racing Collection successfully marked the debut of sports driven fashion watches.  This heritage inspired collection draws on classic automotive cues to deliver bold styling and accurate time keeping. The new additions continue to express strength through the powerful design details that made the original launch a success.

BASELNEWS 2010 Tiffany Watch Co. presents the Atlas Dome Bicolor

(03/2010) Tiffany Watch Co. Ltd enlarges its Atlas Dome line with the launch of the luxurious two-tone gold and stainless steel timepiece. Quintessential Tiffany & Co., the classic gentlemen’s Atlas Dome Bicolor takes its design cues from the Atlas Clock placed above the entrance to the Tiffany’s flagship property on Fifth Avenue.

BASELNEWS 2010 The OMEGA Seamaster Aqua Terra Annual Calendar

(03/2010) Since their launch, OMEGA’s Seamaster Aqua Terra watches have attracted a large, enthusiastic following. The line characterized by the distinctive “teak-concept” vertical lines on their dials has been extended with the release of the first models with an annual calendar complication.

BASELNEWS 2010 IWC Schaffhausen: A new book about the watchmaking company on the river Rhine

(03/2010) Swiss watchmaking company IWC Schaffhausen is releasing an impressive and definitive work of art – but this time, in the form of a book. “IWC Schaffhausen. Engineering Time since 1868” chronicles the company’s fascinating history while leaving Paulo Coelho to describe the origins of the individual product families and famous cartoonist Enki Bilal to illustrate these fictional short stories with striking images. An exceptional book that will not only appeal to watch connoisseurs but also delight the admirers of exclusive luxury brands.

BASELNEWS 2010 Contrasting, Bold: Rado True Sport

(03/2010) The Rado True Sport, the new sporty piece of this contemporary high-tech ceramic collection. Reflecting modernity and active lifestyle. Rado, the noted Swiss watchmaker has continued to use its unrivalled knowledge of high-tech ceramic to produce this timepiece that provides uncompromised comfort and luxury.

BASELNEWS 2010 Firmly masculine: The Jaquet Droz SW Chrono

(03/2010) From its iconic Grande Seconde SW, the Manufacture has conceived the SW Chrono, an exceptional model for all lovers of watchmaking precision. This timepiece vibrates with a love of competition, an obsession with innovation and a passion for entering new areas. The finely honed design, the fluted bezel, and the hollowed horns of the SW Chrono evoke the spirit of challenge and a sense of performance.

BASELNEWS 2010 NOMOS watches in black - Watches from the cellar

(03/2010) Tangente, Tetra, Tangomat: What could be more resolute than these watches? What could be more beautifully simple? Thus far, there has been no competition – except for maybe a bare wrist. But now, the above-mentioned NOMOS watches are also available in black – a new small series with deep black, matte-finished cases, watches with a “tendency toward nothingness” (to borrow the words of Jean-Paul Sartre).

BASELNEWS 2010 Welcome addition: Ulysse Nardin Executive Dual Time

(03/2010) Ulysse Nardin expands one of its most recognized core collections – the Executive Dual Time – to include a fresh option for its loyal admirers: the Executive Dual Time with a silver dial. Expressing an image of modernity and relaxed elegance with traces of classic detailing, the timepiece can, with ease, impeccably accompany any situation – from a day of city exploring to an evening of five-star dining.

BASELNEWS 2010 Rolex Submariner: Symbol of supremacy in waterproofness

(03/2010) The quintessential divers’ watch, the absolute reference in its genre, the Submariner has expanded its horizons far beyond the element of its birth in 1953, while denying nothing of its aquatic origins. At home in the depths of the oceans, a universe in which it remains the basic instrument of every diver, it long ago conquered terra firma, as the watch of action. Waterproof to 100, 200, then 300 metres as it successively evolved since its launch, the Submariner has always been the symbol of Rolex’s supremacy in waterproofness.

BASELNEWS 2010 Precious watch containing amber by the brand Basilika is conducive to health

(03/2010) The new watch of the brand “Basilika” called Amber, which features an amber-glass back, is not only an attractive accessory, but also a potent biological stimulant with beneficial effects to your health. Amber is a natural miracle. Over the course of millions of years, the solidified resin drops have absorbed a great deal of life energy from the earth and the sea. The healing effects of amber were well-known to different peoples many centuries ago, but it is nowadays that they were proven scientifically in laboratory experiments.

BASELNEWS 2010 New watch-model: Tiffany & Co. 5th Avenue

(03/2010) The Fifth Avenue location of Tiffany & Co. is an iconic New York landmark forming the heart of Manhattan’s premier shopping district and providing the backdrop for countless series and films.  Inspired by the prestigious address and architectural features of Tiffany’s flagship boutique, Tiffany Watch Co. Ltd presents the 5th Avenue timepieces in 36 mm and 46 mm.

BASELNEWS 2010 Blancpain Unveils A New Villeret Collection

(03/2010) With its classical lines, the Villeret Collection has been core to Blancpain since the early 1980s. For 2010, Blancpain has reinterpreted the collection with nine new models ranging from a pocket watch to an 8-day power reserve complicated moon phases complete calendar timepiece.

BASELNEWS 2010 Frédérique Constant launches 3 new watch-models of the Runabout

(03/2010) 2009 saw the introduction of the limited edition « Runabout » watch series from Frédérique Constant, designed to celebrate the legendary “Runabout” yachts of the roaring 20s, and which can be still seen today gracing the waters of Lake Geneva. After the undoubted success of the “Runabout” launch, Frédérique Constant is bringing out 3 all-new special edition “Runabout” watches in limited editions of 1888 pieces for each series, in honour of the brand’s continued involvement and support of the annual “Hélice Classique” yacht meet.

BASELNEWS 2010 TUDOR Glamour Double Date

(03/2010) The tango, possibly the most sophisticated, sensual and seductive of dance genres, is also the most demanding technically. And the rose, a timeless symbol, long associated with the TUDOR brand, evokes beauty, passion and perfection. Inspired by the palpable emotions and aesthetics of the two, and drawing on the characteristic elegance and elan of the TUDOR Glamour collection, the new TUDOR Glamour Double Date is the ultimate expression of retro chic and sensuality.

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