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Vacheron Constantin Appoints New President of North America: Hugues de Pins

Vacheron Constantin, the world’s oldest Swiss watchmaker in continuous operation, is pleased to announce that Hugues de Pins has been appointed the new president of Vacheron Constantin North America.  Mr. de Pins replaces Julien Tornare who has been promoted to the position of Sales Director of Vacheron Constantin International at the company’s headquarters in Geneva, Switzerland.

Mr. de Pins brings with him 15 years of experience in the luxury retail sector.  Most recently, he was Regional Director for Vacheron Constantin in the Middle East and India, based in Dubai.  During four years in the Middle East, Mr. de Pins successfully grew the brand and helped it achieve a leadership position in the high-end watch category.  Prior to Dubai, Mr. de Pins worked for Cartier, Vacheron Constantin’s sister brand under their parent company, Compagnie Financière Richemont SA, based first in Paris and then in Madrid, Spain, where he gained valuable expertise in the luxury market as well as an acute international perspective.

As the new president of Vacheron Constantin North America, Mr. de Pins will continue to develop the US market and solidify its leadership position in Haute Horlogerie.  His understanding of the brand and knowledge of high watchmaking will support Vacheron Constantin’s growth in the US, as more customers discover the company’s unparalleled heritage, technical achievements and artistic elegance.  “I am honored to accept this new role with Vacheron Constantin in the US,” says Mr. de Pins. “The company has operated continuously for more than two and a half centuries, and its timepieces have been distributed in the United States for more than 125 years.  I am pleased to lead the US team, continuing in the same direction, reinforcing to our collectors that the beauty of Vacheron Constantin hand-crafted timepieces are like a work of Art that only very few master craftsmen still know how to produce. This Savoir-Faire illustrates even more the unique heritage of our manufacture and make our timepieces, an excellent lifelong investment.”
 
Mr. de Pins will be based at the Vacheron Constantin headquarters in New York City.  He will reside in New York with his wife and three children.